Byte by Byte: Using social media for job searching

Quinn Wilson
In Motion Staff Writer

It’s easy to get lost in sites like Craigslist and Pennysaver ads that sound shady rather than legitimate. Social media sites such as Facebook, Twitter and Google+ are called frivolous by many, but these sites are often a goldmine for college students searching for jobs.

One of the top sites for finding new, exciting jobs will surprise you—even the popular site Mashable has hailed Twitter as a hub for job seekers and employers alike. A post with 140 characters or less has never sounded so tempting. By using the search bar, it’s easy to find job offers by typing in relevant keywords. Popular searches include ‘jobs’ and ‘hiring’.

If searching only words does not work, don’t forget that Twitter makes use of hashtags. The older generation knows hashtags as the pound symbol. Employers often tag their posts with #hiring or #jobs when a position is open.

Another option is the site LinkedIn. This site is based on the idea that its users are all looking for the opportunity to network. It even has job boards, so if the idea of searching through massive amounts of people is daunting, the job boards are a good place to start.
Sometimes searching is not enough. For LinkedIn, an important part of creating an account is listing any skills and work experience the job seeker may have. Employers are far more likely to hire a person that has put in the effort to create an accessible, informative online resume.

According to Forbes magazine, 48 percent of job seekers are online daily, while another 19 percent said they check their social media sites every few days. “Social media is a primary vehicle of communication today, and because much of that communication is public, it’s no surprise some recruiters and hiring managers are tuning in,” Rosemary Haefner, Vice President of Career Builder’s Human Resources, says.